Defining Buyer Personas
Once we have defined the exact value of our offering(s), we should next consider the nature of our target buyers. If we do not consider the nature of our target buyers, we will likely [...]
Building the Pipeline
Sales pipelines can be extraordinarily complex and multifaceted. When most businesses think about their pipeline, their first thought is often lead generation i.e. the top of the funnel. Since lead generation is the primary [...]
Lead Management Infographic
Growing businesses rely on efficient and systematic lead management processes to optimize conversion of inbound leads to new customers. While fast follow up with leads is recognized as an important strategy, it seems that [...]
Hubspot Funnel
Click the link below to open the LeadSigma x HubSpot sales funnel article. leadsigma_hubspot_funnel
Lead Assignment
LeadSigma Lead Assignment
